Category Archives: Online marketing

Creative Restaurant Marketing

Creative Strategies & Ideas for Restaurant Marketing

The landscape of restaurant business has been radically transformed by the advent of digital technology. No longer do restaurant owners depend on the…
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SEO & SEM

Search Engine Optimization (SEO) “Organic” VS Search Engine Marketing (SEM) “Paid”

In 2019, I’m assuming most of you are very familiar with the concepts of organic search engine optimization (SEO) and paid search (SEM)…
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Will The Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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